By Hartley B Singer
I don’t care what you’re selling, if you’re an affiliate then you have a whole boatload of competition. There may be dozens, hundreds or even thousands of other affiliates all selling the exact same thing as you. And you know what?If you just run around the internet slapping banner ads up hither and yon, you’re not going to sell much of anything. Your ads will get lost in the noise. You’ll get beat out by any number of other affiliates who’ll outsell you any day of the week.But hold up a second…Being beaten by the competition is for mediocre affiliates, and ...
By Hartley B Singer
Here’s one thing the super affiliates do differently than everyone else: they know how to pick a good product to sell.You see, choosing the wrong affiliate offer can ruin your entire business by destroying your reputation. Do you think your subscribers will still trust you if you recommend a shoddy product or a scamming vendor? Not a chance. That’s why you’ll want to protect your reputation and your business by only promoting high-quality products put out by reputable vendors.Here’s how to do it…Review the ProductIt doesn’t matter if every other affiliate in the niche is raving about the product. It ...
By Hartley B Singer
Imagine this…You create an awesome lead magnet. You’ve done your market research, so you know your prospects are going to fall all over themselves to get their hands on this product by joining your list.You’ve uploaded a killer set of autoresponder emails so build relationships with these subscribers and close the sale. You’re just about counting your money already, because you know this email series is going to turn leads into buyers.So then you unleash your lead page on the world. You’re driving traffic like crazy. Your traffic logs are blowing up like a sumo wrestler at an “all you ...
By Hartley B Singer
Fifteen years ago it was super easy to build a big list fast. That’s because email was a bit of a novelty still to a lot of people, so they freely gave their email address away in exchange for a cheap report and a newsletter.That’s not the way things work today. But the problem is, there are still marketing manuals floating around that teach list-building strategies from 15 years ago. Even some new manuals teach this rehashed garbage, simply because the product creator hasn’t built a list in the last decade.That’s why today’s list builders are making so many mistakes. ...
By Hartley B Singer
It’s no secret that membership models are crazy profitable. That’s why so many big companies (like Sam’s Club, Amazon and Apple) are setting up membership clubs and sites. It’s a great model because members pay you over and over again for months or even years to come. Plus you get a proven list of buyers to sell things to on the backend.If you’re looking to add a residual income opportunity to your sales funnel, then check out these four simple steps…Step 1: Choose A Membership ModelThere is no “one size fits all” membership model. What you choose depends on your ...
By Hartley B Singer
Seems like you can’t surf the web without being two clicks away from a membership site these days. Everyone has them, from the big boys like Amazon, right on down to the competition in your niche. And if you don’t have a membership site too, you may be missing out big time on some really sweet benefits.So why is everyone so excited about membership sites? Take a look…Reason 1: Membership Sites Create a Residual IncomeOne of the best benefits of owning a membership site is that you can set up a residual income stream for yourself. That means you sell ...
By Hartley B Singer
Writing a sales letter is easy. But writing one that actually converts browsers to buyers takes a bit more work. Question is, how are your sales doing? Is your copy working for you?If it could use a few tweaks to start driving more sales, then you’ll want to check out these five tips and tricks for boosting your response rate…1. Hit ‘Em Hard With The HeadlineYou’ve got like a nanosecond to snag your reader’s attention with your headline. That’s why your headline needs to hit hard with a payload of benefits. If you can add a dash of curiosity, that’s even ...
By Hartley B Singer
Before you even write one single word of your sales letter, there’s something you need to do: profile your target market.That’s just a fancy way of saying you need to get inside their heads. You need to understand what they want, what motivates them, how they think and how they feel. Because once you know these things, you can write a letter that creates instant rapport. You can write a sales letter that touches their hearts and mind. You can craft sales copy that practically reaches into their wallet for them and takes out their credit card.Call it what you ...
By Hartley B Singer
If you’re starting a new business—or if you’re looking to grow your existing business—then you’ve probably spent a fair amount of time studying marketing strategies. That’s good. That’s important. But marketing strategies only won’t get you to where you want to be. This is particularly true if you’re making any of the following five mistakes.  Take a look…Mistake 1: Being Afraid to NegotiateAs a business owner, you get plenty of opportunities to negotiate. For example:•    You can negotiate a better affiliate deal with a vendor. If you’re the vendor, you can negotiate better terms with your super affiliates.•    You can ...
By Hartley B Singer
Unless you were born into an entrepreneurial family, there’s a good chance that this whole “own your own business” thing is a bit outside of your comfort zone. Even if you LOVE the idea of being your own boss, there are still things you need to do that probably set you on edge. You feel a little afraid.Now that doesn’t necessarily mean you’re going to be sweating and your heart is going to be racing. Fear doesn’t always manifest in those ways when we step outside of our comfort zones. Sometimes it just sort of sneaks up on us. It ...